New York, NY (PRWEB) October 17, 2005
The National Basketball Association and Total Impact Industrial Ltd, the manufacturer and worldwide distributor of SLAPPA storage cases for digital products, announced today the launch of a new line of NBA team protective cases for various MP3 players, handheld gaming devices and other digital gadgets.
The protective cases, available in styles for all 30 NBA teams, will feature an image of the team logo on the front cover with the team colors throughout. The new products will be available for fans in time for NBA Premiere Week (November 1-7), which opens the league?s 60th season
?The NBA has always been on the cutting edge of utilizing the latest innovative branded merchandise and we are excited to be working together with SLAPPA to develop another unique product,? said Rob Millman, NBA Vice President of Business Development, NBA Global Merchandising Group. ?As the popularity of digital devices continues to grow, the new NBA protective cases provide our fans with a great way to further align with their favorite team.?
?This is a great relationship as the NBA brings one of the most recognizable brands in the world to SLAPPA?s unique product line and approach to design,? said Dominick Martinetti, President and CEO of Total Impact. ?Working with the NBA and having their logos and team colors on our product, we know that basketball fans will be eager to get a hold of these cool cases.?